1300 841 244

SEO

SEARCH ENGINE OPTIMISATION

Did you know that 93% of online experiences start with a search engine?

SEO is one of the most powerful traffic and sales generators available to your business. As Search Engine Optimisation experts we can get your website, and your business in front of your potential clients and turn traffic into sales.

How do you know we’re the right fit for your business?

As Australia’s most dynamic SEO Agency we work with some of the country’s biggest brands along with a host of smaller, cutting-edge businesses. And we would like to work with you. Our results speak for themselves:

  • Helped a National battery retailer increase SEO traffic by 41% year-on-year and leads by 152%
  • Helped an Aussie bike company grow internationally and increase SEO traffic by 21% and sales by 29%

We make sure that when your potential client is searching for a product or service you offer that they find you, and not your competitor.

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How do you know we’re the right fit for your business?

As Australia’s most dynamic SEO Agency we work with some of the country’s biggest brands along with a host of smaller, cutting edge businesses. And we would like to work with you. Our results speak for themselves:

  • National battery retailer increase SEO traffic by x and leads by x
  • National franchise in the rental market grow SEO traffic by x and leads by x
  • Aussie bike company grow internationally and increase SEO traffic by x and sales by x

We make sure that when your potential client is searching for a product or service you offer that they find you, and not your competitor.

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What is our SEO secret to success?

You can be assured your SEO campaign will be a success as it is the culmination of years of search engine testing and real world experience. Our Search Engine Optimisation strategy consists of 3 core components:

  1. Website Optimisation – today it is crucial your website is optimised for speed and meets Google ‘s webmaster guidelines. The web code on your site must be clean and compressed, your site must by mobile responsive and it must load fast on any browser. Our SEO technical team are the best at optimising websites to not only meet, but exceed Google’s ever evolving web standards.
  2. Content – you would have heard the saying “content is king”. Having a content strategy is crucial for your SEO success. Content is king in two areas. The first is the content on your website. It must be high quality and provide real value to the visitor. Then you have to have a killer off-site content strategy where you are getting your content out onto Social Media and other high value, related websites.
  3. Syndication & Link Building – the third component of our Search Optimisation is focussed on link building and syndicating your content and your website across the web. Links, whether they are off 3rd party websites or social media, act like votes for your website. Google values the high quality links which is why we painstakingly develop a link strategy that delivers sustainable, long term results for your business

Our combined experience of over 30 years is your guarantee of success. Our SEO strategy is geared to ensure your website is viewed and ranked by Google as authoritative within your niche. By doing this, Google will place your website ahead of the competition.

Our combined experience of over 30 years is your guarantee of success.

Our SEO strategy is geared to ensure your website is viewed and ranked by Google as authoritative within your niche. By doing this, Google will place your website ahead of the competition.

Why is it so important to get in front of these people? People who search on Google have intent. They are seeking to solve a problem, fulfill a need and to purchase a product or service. If a potential customer is searching for a product or service you offer and they never find your site, that’s not only a massive missed opportunity, but it also means that you’ve just handed your competitors the business.

Did you know that there are 1.2 TRILLION global searches conducted each and every month.

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Keyword Research

Identifying the right keywords or phrases to target is critical to your SEO success.  Choose the wrong keywords and you will likely never achieve your SEO goals.  Here are our top tips on selecting the right keywords so you can be assured your SEO campaign will be a success:

  • Identify the keywords and phrases your site currently appears for in Google – this becomes the base from which to work and develop your SEO Strategy.
  • Identify keywords your competitors currently target.  Using a variety of tools, such as SEO Quake, you can quickly find out where your competition are focussing their efforts so you can start from their success, instead of from scratch.
  • Using Google’s Keyword Planner to go through and identify keywords that have good monthly search volume but low to medium competition to identify possible areas for growth within your strategy.
  • Select keywords that have good search volume that align with what you currently appear for in Google.  These keywords and phrases become the basis for your website optimisation, content and link building activities.

But don’t worry, we do all this for you!

Focus on Traffic AND Conversions

Now rankings and traffic are important but they don’t mean anything if they’re not converting to revenue for your business. If your website visitors don’t convert to dollars, what good are they to you? There are two things that drive your conversions:

  1. Ensuring you are targeting the right keywords and phrases. We will help you choose the right keywords so you attract the ideal customers – and fast.
  2. Ensuring your website is geared to convert traffic into customers. This is why we offer conversion optimisation so you are not only generating search traffic, but you are also generating sales.

Benefits of
Search Engine Optimisation

  • Increases company and brand exposure within your target market
  • Boosts website traffic over a sustained period of time
  • Proven to deliver exceptional ROI in comparison to other internet marketing tactics
  • Has the power to generate more leads, more sales and more profit for your business
punch-seo-03
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Focus on Traffic AND Conversions

Now rankings and traffic are important but they don’t mean anything if they’re not converting to revenue for your business. If your website visitors don’t convert to dollars what good are they to you? .  There are two things that drive your conversions

  1. Ensuring you are targeting the right keywords and phrases. We will help you choose the right keywords so you attract the ideal customers – and fast
  2. Ensuring your website is geared to convert traffic into customers. This is why we offer conversion optimisation so you are not only generating search traffic, but you are also generating sales.

Benefits of
Search Engine Optimisation

  • Increases company and brand exposure within your target market
  • Boosts website traffic over a sustained period of time
  • Proven to deliver exceptional ROI in comparison to other internet marketing tactics
  • Has the power to generate more leads, more sales and more profit for your business
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Hack your competitors SEO

Many business owners and marketing executives pose the question, with only a limited number of positions on page 1, how can we guarantee success? At PUNCH digital we don’t leave anything to chance and we have unique ways to uncover your competitors SEO strategy. As part of our SEO campaigns we (legally and ethically) hack your competitors SEO strategy so we understand their strategy, and then develop tactics that will put your website ahead of their website. We look at what keywords they are targeting, what content they are creating and the backlinks they have generated and then develop a campaign that puts you in front.

Data drives everything we do.

You’ve probably heard that a picture speaks a thousand words, well, in marketing, data speaks a thousand words. At PUNCH you could say we’re pretty serious about data and it’s what drives every strategy we deliver. When we work with our clients we don’t just leverage their data, we also hack their top competitors’ SEO Strategy to be able to lift the lid on how their competitors are winning business so we can make sure our clients can steal their traffic, customers and sales.

What is SEO?

It’s important to understand the difference between SEM and SEO.  SEM is Search Engine Marketing and refers to the “paid” ads on Google.  SEO is short for Search Engine Optimisation and is the process of placing your website on the first page of Google.  Wikipedia definition: it is the process of affecting the visibility of a website or webpage in a web search engines unpaid results – otherwise known as natural or organic.

This is why you will often hear people refer to SEO as “organic traffic” as it is unpaid traffic (in the sense you don’t pay when someone clicks on a link) and therefore comes “naturally”.

punch-seo-light
punch-seo-light

What is SEO?

It’s important to understand the difference between SEM and SEO.  SEM is Search Engine Marketing and refers to the “paid” ads on Google.  SEO is short for Search Engine Optimisation and is the process of placing your website on the first page of Google.  Wikipedia definition: it is the process of affecting the visibility of a website or webpage in a web search engines unpaid results – otherwise known as natural or organic.

This is why you will often hear people refer to SEO as “organic traffic” as it is unpaid traffic (in the sense you don’t pay when someone clicks on a link) and therefore comes “naturally”.

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Why pay for an SEO Agency?

This is the million dollar question. Search Engine Optimisation is forever evolving and to succeed you must stay ahead of Google and the other search engines. To do this you will need specialist skills across Website Optimisation, Content Creation as well as Link Building and Syndication.

Each area requires advanced skills and knowledge. Plus you need the experience to ensure you are doing the right things at the right frequency. So it makes sense to engage a professional company rather than take on the exercise yourself. At PUNCH digital we can do all the work for you to ensure you get the results you deserve in the shortest time possible. And everything we do is done with keeping delivering you the best possible Return on Your Investment (ROI) in mind.

Next Steps

If you are looking for a results driven and reliable SEO Agency speak to us today. We pride ourselves on our transparency and giving honest advice about whether we can assist your business to achieve your goals and dominate the competition. It's free to talk so call us today on 1300 841 244 or drop us a line here.

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